Chucks Seasonal Color Pack — Christian Acker Studio

Each season Chuck Taylor releases a specific capsule of limited colors.

The Chuck Taylor silhouette is so iconic that the color stories are sometimes overlooked.

We wanted to bring a sense of urgency by curating a high-meets-low sensibility. We created an elevated setting of ‘not quite’ street photos.

An elevated version of the everyday, more akin to fashion-forward editorial photos.

Converse is Made to Move. Like art movements, music movements, even political movements, youth movements are the energy that pushes the world into the future.

Role

Assoc Creative Director, Global Brand Design

Deliverables

Go To Market Strategy
Creative Direction
Art Direction
Brand Design
Brand Stewardship

Special Thanks To:

The Converse Marketing & Brand Design Team

David Carrewyn
VP, Global Creative Director, Brand

Carlos Serrao
Photo & Video

All Good Things
Producer

Evert Lee
Retail Creative Director

Quarter 20
Retail Renders

The Journey So Far

2020-Present

2018-2020

2016-2017

2014-2016

2013-2014

2003-Present

2010-2013

2004-2010

2002-2004

1998-2002

GOT A PROJECT OR OPPORTUNITY BREWING?

Let’s Build Something Together

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OR BY THE ONE OF THE CLIENTS OR BRAND OWNERS AND IS COPYRIGHT THEREOF.

ANY WORK THAT IS COPYRIGHT OR OWNED BY ANYONE OTHER THAN CHRISTIAN ACKER
IS USED HERE SOLELY AS A FAIR-USE CASE TO DISPLAY AND MARKET THE CREATIVE WORK 
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